For Sellers

LEARN MORE ABOUT

Selling Your Property

Selling your property begins with a clear understanding of its value and a thoughtful strategy for bringing it to market. We will guide you through each step of the process, from evaluating your property and establishing the right asking price to preparing and positioning it for sale.

Professional presentation, photography and targeted marketing will showcase your property to prospective buyers, while our experience in reviewing oƯers and negotiating on your behalf will help you navigate the sale with confidence.

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Evaluating Your Home

The first step to selling your home is to evaluate the home's condition. It will be important to address any cosmetic or functional problems and discuss potential upgrades or improvements that may bring additional value to your sale. Note that some problems may require disclosure to potential buyers. We will discuss the findings and available options to help ensure your home is in the best condition possible for attracting buyers.

Get a Home Evaluation

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Determining the Asking Price

There are many important factors to consider when determining a competitive list price for your property, including its location, condition and age, as well as current market conditions. We will conduct a Comparative Market Analysis, evaluating similar properties that have recently sold and other relevant market activity to help determine an appropriate pricing strategy. You may also choose to have a professional appraisal conducted in advance. Understanding current market conditions and how your property compares to others is an important part of establishing a list price and positioning your property for a successful sale.

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Getting Market Ready

Preparing your property for sale can make a meaningful diƯerence in how it is received by prospective buyers. Depending on its condition, preparation may include presale inspections, maintenance and repairs, renovations or upgrades, fresh paint, landscaping and professional staging. We will help identify the inspections, improvements and other preparations that may be most beneficial before bringing the property to market, with the goal of presenting it at its best and positioning it to attract strong buyer interest and competitive offers.

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Listing Your Property

Once your property is ready to go to market, we will arrange for professional photography and prepare the marketing materials. Depending on the marketing strategy, the property may first be promoted as Coming Soon before being listed on the local MLS and syndicated to real estate websites and brokerages. We will also utilize additional marketing and advertising to maximize exposure and reach prospective buyers. Our goal is to develop a marketing strategy tailored to your property and position it to generate strong buyer interest.

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Property Showings

Once your property is on the market, we will coordinate showings for prospective buyers and their agents. We may also hold open houses to provide additional opportunities for buyers to tour the property. Throughout the process, we will ensure the property is presented professionally and remains readily accessible for showings, helping to maximize exposure and buyer interest.

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Receiving Offers

An offer, or multiple offers, will be made by a buyer, which you may accept, counter, or reject. If a counter is made, we will enter a period of negotiation until an agreement is reached by all parties, or you choose to reject the latest counter. Negotiations can involve many factors, including settling on a sale price, concessions and financing. Once all parties reach an agreement, you will officially be under contract.

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Appraisal & Inspection

Once an agreement is reached, the buyer may choose to conduct additional inspections or obtain reports beyond those already provided by the seller. If the purchase is being financed, the buyer’s lender will typically order an appraisal to confirm the value of the home. Depending on the results of the buyer’s inspections or additional reports, there may be another round of negotiations before all contingencies are satisfied. As part of the negotiation strategy, you may choose to address certain buyer-requested repairs or other items in order to strengthen your position on other terms of the transaction.

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Closing!

Once all closing requirements have been satisfied and the buyer’s funds are in place, the title company will complete the transaction and the deed will be recorded, officially transferring ownership of the property to the buyer. The title company will then disburse the proceeds from the sale, including wiring your net proceeds to your designated bank account. With the sale officially complete, we will coordinate the transfer of keys and any remaining items to the buyer.

What's My Home Worth?

Thinking of Selling? The first step is to understand the value potential of your home. Fill out the form below to request an expert home valuation from Anchor Realty Inc.

Staging Checklist

Elevate your home's appeal with our comprehensive Staging Checklist, your guide to maximizing the appeal of your home. From decluttering and cleaning to aesthetic touches like lighting and decor, this room-by-room guide is designed to help attract the highest offers and optimize your home's selling potential.

The Basics

Organize and declutter every room. Keep decorations to a minimum.
Empty the garage, attic & closets as much as possible to maximize the appearance of storage space.
Clean everything. Consider hiring a professional service to conduct a deep clean of the entire home.
Remove personal items and memorabilia, including family photos, trophies and collectables.
Replace dead light bulbs.
Open draperies and blinds to increase natural light.
Ensure all doors, cabinets & windows open and close properly.

Living Areas

Remove unnecessary furniture to create as much walkable area as possible.
Use lamps to increase brightness.
Thoroughly clean the fireplace and replace old screens.
Use coordinated accessories to create coherence.

The Kitchen

Clear countertops except for a few thoughtful, decorative items.
Empty cabinets and drawers and remove dishes, flatware and cookware that don't match.
Clean all appliances, including the inside of the oven, microwave and refrigerator.
Clean and organize the pantry to maximize space.
Empty trash cans and move them out of sight.
Remove coupons, magnets and photographs from the refrigerator.

Bathrooms

Scrub every surface, including hard-to-reach areas behind the sink and toilet.
Remove personal products like medicine & hygiene supplies.
Replace old shower curtains and bath mats.
Use vinegar to remove hard water stains and clean shower heads.
Use neutral-colored towels and washcloths.
Check the condition of caulk and grout and repair as needed.
Deodorize with baking soda and avoid overpowering chemicals like bleach.

Bedrooms

Remove clothing and coat hangers from closets to maximize space.
Store jewelry and other valuables in a safe location.
Depersonalize by removing unneeded decorations.
Remove video game consoles and standing electronics, especially those with exposed cords.
Replace floral prints and other feminine or masculine items with gender-neutral alternatives.

Walls, Windows & Doors

Remove personal items like family portraits.
Patch any holes and consider a fresh coat of paint where needed.
Replace missing or damaged outlet covers.
Wash windows, inside and out.
Repair or replace damaged screens.
Consider repainting bold and gender-specific colors with bright, neutral alternatives.

Exterior

Power-wash the home exterior, driveway, and porch areas.
Clean the mailbox or replace it if necessary.
Weed beds and trim back trees and shrubs. Consider fresh mulch.
Store lawn equipment and children’s toys out of sight.
Replace any bulbs around the exterior of the home.

Pets

Remove pet hair from furniture and all surfaces.
Consider special cleaning products to remove pet stains.
Remove beds, toys, food bowls and other pet items.
Be sure pets are not present for showings.

Pro-Tips

Consider a fresh coat of paint on older cabinets.
Use high-adhesion primer and an epoxy based paint to freshen up dated tile.
Open windows and use candles to create an inviting aroma.
Use mirrors to increase the appearance of space and brighten dark areas.
Avoid cooking odorous foods on showing days.